FIELD OF STUDY

FIELD OF STUDY

BY TONY PHIFER

IMAGINE SHOWING UP FOR your internship and bumping into future hall of fame quarterback Peyton Manning by the coffee machine.
While that scenario probably won’t play out, it’s certainly a possibility now that Colorado State University has entered into a partnership with the Denver Broncos that will provide opportunities for students to learn while working for one of the most recognized sports franchises in the world.

The Denver Broncos Sports Management Institute at Colorado State University debuted this spring with 40 students selected following a rigorous interview process.

“The opportunities that I’ve experienced while being involved in sports have prepared me with a breadth of knowledge and experiences that I use to make an impact in the classroom and in our own athletic department at CSU,” said Albert Bimper, assistant professor of Ethnic Studies, who plays a lead role in connecting students with opportunities to learn in
a professional sports environment. “I’m excited to embark on this next chapter in the Denver Broncos Sports Management Institute to help shape and prepare tomorrow’s leaders.”

Bimper is ideally suited for the position. A former all-Mountain West offensive lineman at CSU, he has a Ph.D. and is a senior associate athletic director responsible for managing and facilitating all diversity and inclusion programs in the athletic department.

The program currently offers three courses, which will count toward a newly developed minor in sports management through CSU’s College of Business. Students will have the opportunity for hands-on learning in marketing, video production, public relations, hospitality management, event and conference planning, facilities construction and management, and turf management.

Four colleges – Business, Liberal Arts, Health and Human Sciences, and Agricultural Sciences – will participate in the program, making it a unique collaborative effort that will benefit students from across the University.

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